Radiant Grid is a conceptual branding project for a Paris-based sustainable energy startup specializing in innovative solar sheeting using advanced silicon and perovskite technologies. The brand identity focuses on warmth, light, and energy, aiming to stand out in a typically cold, corporate market.
The visual language is built around a dynamic logo inspired by atomic and circuit structures, accompanied by custom typography, gradient-based visuals, and motion graphics symbolizing energy flow and warmth. Targeting younger, tech-savvy, environmentally-conscious users, the project includes website mockups, animated assets, investor-focused pitch materials, and contextual applications such as advertising.
Design Process
The making of Radiant Grid